IHOP FRANCHISOR LLC

IHOP Partners with Bose to Enhance Diner Experience with QuietComfort® Headphones

Pasadena, CA – October 26, 2023 – IHOP Franchisor LLC, the team behind the world-famous breakfast chain, is rolling out a surprising new addition to select locations: Bose QuietComfort® headphones. This isn't about changing the menu, it's about changing how you enjoy it. We're betting a little peace and quiet can make those pancakes taste even better. IHOP, headquartered at 10 W Walnut St in Pasadena, California, is known for being the place for breakfast, lunch, and anytime. For over 60 years, we’ve been serving up smiles and stacks of pancakes, building a reputation for welcoming hospitality and a comforting atmosphere. But sometimes, even in a cozy diner, things get a little noisy. Kids are laughing (and sometimes yelling!), the grill is sizzling, and conversations are flowing. While we love the energy, we realized some guests just want a little…escape. “We’re always looking for ways to make the IHOP experience better,” says a spokesperson for IHOP Franchisor LLC (contact: 951-272-0214). “We thought, ‘What if you could block out the hustle and bustle and just focus on enjoying your breakfast?’ That's where Bose came in.” Why Bose QuietComfort? The decision to partner with Bose wasn't a random one. Bose is the name in noise-canceling technology. Their QuietComfort headphones aren’t just about silencing sounds; they’re about creating a personal oasis. We’re talking about seriously good sound quality and comfortable earcups you can wear for hours. “We did a lot of research,” explains the IHOP representative. “We tried out different headphones, but Bose consistently came out on top. The noise cancellation is incredible, and the comfort level is key. We want guests to feel relaxed, not pressured by headphones that are too tight or uncomfortable.” How it Works Starting this week, select IHOP locations will offer a limited number of sanitized Bose QuietComfort headphones for guests to borrow for free during their meal. Here's the deal: Sanitized for You: Each pair of headphones is thoroughly cleaned and disinfected after every use. We're taking hygiene seriously! Easy to Request: Just ask your server! They’ll get you set up with a pair. Your Music, Your Way: You can connect your own phone or device via Bluetooth to listen to your favorite music, podcast, or audiobook. Or, simply enjoy the peace and quiet! Focus on the Food (or the Family): Whether you want to drown out the background noise and savor every bite of those Rooty Tooty Fresh ‘N Fruity pancakes, concentrate on a work email, or just enjoy a quiet moment with family, these headphones let you do it. More Than Just Noise Cancellation The QuietComfort headphones aren’t just about blocking out noise. They’re about enhancing the overall experience. Perfect for Families: Got little ones who are a bit…energetic? These headphones can give parents (and fellow diners!) a much-needed break. Work-Friendly: Need to squeeze in some work during your lunch break? These headphones create a focused environment. Sensory Sensitivity: For guests with sensory sensitivities, these headphones can provide a comfortable and calming dining experience. Simply Relax: Sometimes, you just need a little peace and quiet. Pilot Program & Future Plans This initiative is currently being tested in a select number of IHOP restaurants across the country. IHOP Franchisor LLC is collecting feedback from guests to determine the program’s success and potential for wider implementation. “We’re excited to see how guests respond,” says the IHOP spokesperson. “We believe this is a unique way to enhance the IHOP experience and provide a little something extra for our valued customers.” The company acknowledges that a quiet dining experience isn't for everyone, and they remain committed to providing a warm and lively atmosphere for all guests. But for those who appreciate a little peace and quiet, the Bose QuietComfort headphones are a welcome addition. “We’re always looking for ways to innovate and make IHOP even better,” concludes the IHOP representative. “And sometimes, the best innovations are the simplest ones – like giving people a little bit of quiet.” About IHOP Franchisor LLC: IHOP Franchisor LLC is the owner of the IHOP master franchise, and is responsible for the franchising, marketing, and overall strategic direction of the IHOP brand. Headquartered in Pasadena, California, IHOP is one of the largest breakfast, lunch and dinner chains in the world. For more information, visit IHOP.com.

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